Yachtswoman Ellen MacArthur made her name as the fastest person to sail solo around the world. Now she is applying the same determination to rethinking the economy. She tells Della Bradshaw why companies must adopt more sustainable business models.
This idea might be a fruitful area for student exploration when studying environmental economics.
“The linear ‘take, make, dispose’ model relies on large quantities of easily accessible resources and energy, and as such is increasingly unfit for the reality in which it operates. Working towards efficiency — a reduction of resources and fossil energy consumed per unit of manufacturing output—will not alter the finite nature of their stocks but can only delay the inevitable. A change of the entire operating system seems necessary”
Source: Re-thinking Progress: The Circular Economy
CIRCULAR ECONOMY – THE PRINCIPLES
Tim Jackson on a circular economy
Ted Talks – Tim Jackson: An economic reality check